November 2020

LinkedIn Sales Navigator
How to grow business with LinkedIn Sales Navigator in 2020
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Sixteen years since its launch, LinkedIn remains a favorite private networking platform, but it's still tremendously underestimated as a professional tool for developing your client base. Social media networking is now a remarkably useful way of attracting new customers -...
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Internet Marketing Case Study : Corp Shorts
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Business Challenge: Corp Shorts was unable to generate leads via the Internet due, in part, to its flash‐based Web site and lack of relevant content. Less than ten inbound sites linked to the Corp Shorts Web site, and it did...
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Video Marekting
Despite COVID-19, video adspend will be stable; India and Spain will lead digital adspend growth
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Adspend by video brands will only decrease by 0.2 percent as per Zenith forecasting. Video brands will be spending only 33% on offline marketing whereas 57% on digital marketing. India and Spain will be leading digital adspend  growth in 2020....
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